9/7/2023 0 Comments Block ads google chromeIn fact, as you can see above, it is a bit like reading a PDF or an eBook on your PC. Once you have Reading Mode installed, all you have to do is navigate to the web page you want to read and then click the Reading Mode icon in your Chrome Extensions and it will convert the page into a stripped-down, reading focussed layout with no adverts, pop-ups, and any real web design. In order to completely remove ads from Chrome without using ad-blocking technology or an ad-blocker, just download the Reading Mode extensionfrom the Google Chrome Extension Marketplace. Pretty cool, right? How To Remove Ads in Chrome – The #1 Method And once it is enabled, it will remove all ads from Chrome while you’re reading an article. The entire process, which we’re about to get to, takes approximately 20 seconds. And, best of all, it does not require you to go into Chrome’s settings and enable any Chrome Flags.Īll you need to do is download a single extension and you’re done. Or are you? As it turns out there is one really simple way to remove ads from Chrome, so you can enjoy a completely ad-free reading experience. This is because ads are the main way Google makes money, so if you use Chrome you’re stuck with ads. But when it comes to blocking ads, Chrome isn’t exactly great. Chrome runs on desktop and mobile and is the world’s #1 favorite browser. Millions of people use the Chrome browser every second. But when it comes to block ads, you’re out of luck – unless you use this one simple hack which, importantly, does not require an ad blocker…īlocking Ads in Chrome (Without Screwing Publishers) Google’s adblocking efforts are focused on sites from North America and western Europe for now and will only block around 1% of all adverts, which means users are unlikely to see an instant cut in the number of ads while they browse unless they frequent particularly ad-clogged sites.Google’s Chrome browser is great. “By focusing on filtering out disruptive ad experiences, we can help keep the entire ecosystem of the web healthy, and give people a significantly better user experience than they have today,” Roy-Chowdhury said. Over 11% of internet users are estimated to be using an ad blocker, according to data from PageFair. “We’ve already seen more and more people express their discontent with annoying ads by installing ad blockers, but blocking all ads can hurt sites or advertisers who aren’t doing anything disruptive,” said Roy-Chowdhury. Two important ad types have been made exempt, however: Chrome will not block pre-roll adverts on videos for platforms such as YouTube nor Facebook’s in-stream video ads with sound. Google’s parent company Alphabet generates the majority of its revenue from display ads, but Google’s own AdSense and DoubleClick have not been made exempt from the blocker. But research by rival Eyeo reckons Google’s system will only remove nine out of the 55 types of adverts on the desktop web, while Google has faced criticism over the level of influence it has exerted over the CBA.īy having the adblocker turned on by default in its Chrome browser Google is attempting to shape what is and isn’t acceptable, instead of simply blocking all advertising. “Our goal is not to filter any ads at all but to improve the experience for all web users,” said Bentzel.Īs of 12 February, 42% of sites warned by Google, ahead of the adblocker being switched on, altered their display ads including the LA Times, Forbes and the Chicago Tribune. But it also includes sites with an advert density of over 30%.Ĭhrome will notify users when it has blocked ads on a particular site. The built-in adblocker will stop showing all ads on any sites that repeatedly display any one of a list of the most disruptive ads, as decided by the Coalition for Better Ads (CBA) – a group of advertising and online media companies including Google, Facebook, Microsoft, Proctor & Gamble, Unilever and a collection of publishers including News Corp, Thomson Reuters and the Washington Post.Īmong the list of banned ad types are anything that pops up, makes noise, blocks the screen or won’t go away. It’s clear that annoying ads degrade what we all love about the web.” “These ads are designed to be disruptive and often stand in the way of people using their browsers for their intended purpose - connecting them to content and information. “A big source of frustration is annoying ads: video ads that play at full blast or giant pop-ups where you can’t seem to find the exit icon,” said Rahul Roy-Chowdhury, vice president for Chrome.
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